Google Reader is a free RSS reader that allows visitors to keep track of all of their various RSS feeds and share the feeds that they enjoy with their friends. When a visitor checks in on your site and they find helpful content that is related to their interests, they do not want to miss out when you broadcast, so they subscribe to your RSS feed so they can stay informed.
They follow the same method for other weblogs that they find and Google Reader helps them to maintain all of these feeds arranged. Google Reader makes it simpler for your visitors to keep current with your blog posts since it often checks websites for updates and delivers them to one convenient location saving the visitors’ time and effort. If your visitors really like your content and find it useful, they may also share your RSS feed with their contacts. This makes Google Reader also a great place to find new feeds.
To get started with Google Reader, your visitors will first have to make a free Google account. Once they get their Google Reader account set up and they have subscribed to a bunch of feeds, they can now look through your content along with the content of their other liked blogs at their own convenience.
One of the neat features of Google reader is ‘bundles’, which is a group of themed groups of feeds that they can subscribe to at once and then they are precisely grouped in their own folder in the user’s reader.
When your visitors want to read your content in their reader, they only click on the title, which expands the story, or they can click the headline when the story is open to visit the site where the story came from.
Google Reader makes it easy and simple to share stories that users find in their reader. They can either email the entire story, which shows along with a link to the original post, or they can click the ‘share’ button, which shares a link to the story instead of filling up the recipient’s inbox.
Now, if they have a smart phone, your visitors can even read their RSS feeds while they are on the go. There are smart phone apps that will permit your visitors to catch up on their RSS feeds from their web-enabled mobile devices and take your content with them as they move through their day. So, now you never know where your visitors will be when they are consuming your content.
If you broadcast news on your web site, you can submit your news feed to Google News. When you broadcast pieces about timely topics, you could get a nice flow of traffic to your website from all of that exposure.
So, people can use Google Reader or another free RSS reader to read your content that gets pushed to them from your blog. They can consume it at their own pace and then find their way back to your blog in one click if they wish more info.
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